Market Overview
Beauty Drinks refer to the both carbonated and non-carbonated beverages which is used by consumers to retain natural beauty during the battle against ageing. Beauty drink contain various vitamins, minerals, amino acids and antioxidants. Beauty drinks aids to support diets by encouraging metabolism. Beauty drinks market is becoming more advanced. Beauty drinks are formulated with hyaluronic acid, collagen, antioxidants and Q10 which aids to increase suppleness and also help to minimize wrinkles.
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Market Forecast
The global beauty drinks market is witnessing an impressive growth over the last few years due to various reasons. One of the significant reasons for the increasing growth of beauty drinks is the high consumer awareness regarding anti-aging beverages among the consumers. Also, the per capita disposable income of the consumers is anticipated to be the significant reasons for the rising demand of beauty drinks during the forecast period. At present, beauty drinks product is in the nascent stage. So, various new products are launched by the key players and various pharmaceutical companies are introducing beauty drinks products in order to enhance their product portfolio which is expected to fuel the demand of beauty drinks product in the upcoming decade. Also, the consumers in developing economies prefer functional drinks which has also ingredients of various vitamins and minerals which will increase the sales of carbonated beauty drinks product during the review period. Moreover, the mounting growth of e-commerce industry both in developed and developing economies is expected to further stimulate the sales of beauty drinks during the forecast period of 2017-2023.
Downstream Analysis
Chemical/artificial drinks segment is estimated to account for a major market portion in the global beauty drinks market in the year of 2017. However, natural drinks segment is expected to witness a maximum growth rate during the forecast period of 2017-2023 owing to the increasing consumer inclination towards natural or organic products. Consumers are also avoiding chemicals and other inorganic products which in turn accelerates the sales of natural products in the near future. Among the ingredients, vitamins and minerals is expected to hold major market share in the beauty drinks market. Among the demography, due to growing beauty standards, teenagers segment is estimated to account for 45% market proportion in the global beauty drinks market in the year of 2017 and it is estimated to retain its dominance throughout the forecast period.
Competitive Analysis
The major key players in the beauty drinks market are
AMC Grupo Alimentación, Fresco y Zumos, SA (Spain)
Asterism Healthcare plus, Inc. (U.S.)
Hangzhou Nutrition Biotechnology Co., Ltd. (China)
Coca-Cola Company. (U.S.)
Juice Generation (France)
Groupon Inc. (U.S.)
Kinohimitsu (Taiwan)
Global beauty drinks market is highly concentrated in Europe. Asia Pacific has massive potential for beauty drinks, as there is an increasing demand of anti-aging food products among the consumers in Asia Pacific region.
Regional Analysis
The global beauty drinks market is segmented into North America, Europe, Asia Pacific, and the rest of the world (RoW). Among these, Europe region is expected to retain its dominance throughout the forecast period of 2017-2023. The growth in Europe is attributed to the massive awareness of anti-aging products among the consumers. Also, the increasing marketing campaign in European countries is expected to upsurge the demand of beauty drinks product in the European countries during the forecast period of 2017-2023.
North America is also estimated to account for more than one fourth of the market proportion in the global Beauty Drinks market. Among the North America, U.S. is estimated to account for the maximum market proportion in the global beauty drinks market. Asia Pacific region is projected to grow at a fast pace during the forecast period of 2017-2023.
Market Segmentation-
Global beauty drinks market is segmented by type, ingredients, demography and region
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